Clara is a design researcher and a Jobs-to-be-done practitioner with a degree in Social Anthropology from the University of Buenos Aires, Argentina currently living in Palo Alto, CA.
In 2017 Clara launched her own company Jobstoberesearched.com, a research consulting firm doing Jobs to be done research for product and service team working to deliver what customers really want.
Clara was a 2016-2017 JSK Fellow at Stanford working on a project around news podcasts and English as a second language learners.
Before being a JSK fellow at Stanford, Clara was the Director of User Experience at Radio Ambulante podcast and prior to that she was a 2014 fellow at Code for America working with the Government of Puerto Rico on a platform for small business owners.
In the past she also led a project to help foster care youth to better transition into adult life through peer-to-peer networking. She co-founded a startup and participated in Start-up Chile. She also did in-depth interviews and observations and day in the life for corporate brands in Latam.
Jobs-to-be-done
JSK - StanfordResearch & UX Design
Radio Ambulante - NPRResearch & UX Design
Code for AmericaResearch & UX Design
Chef SurfingResearch & UX Design
In-home observation & In-depth interviews
Rexona"Day-in-the-life" Research
Copyright Clara Gonzalez Sueyro 2022